No two people are the same—and neither is their journey toward mental wellbeing. That’s why at Zenvia, we take a personalised approach to counselling, using a range of evidence-based therapies tailored to your needs, goals, and preferences.
Whether you’re seeking support for anxiety, trauma, relationship difficulties, or life transitions, our counsellors draw from proven methods to ensure you receive care that is both effective and compassionate.
In this article, we explain some of the main therapy approaches used at Zenvia, so you can feel more informed about what to expect and how we work with you.
What Is a Therapy Approach?
A therapy approach (also called a counselling modality) is a structured method used by mental health professionals to help people better understand their thoughts, feelings, and behaviours—and work through challenges in a safe, guided way.
Each approach is backed by research and designed to meet different needs. Many of our counsellors at Zenvia use an integrative model, combining elements from several approaches to suit each client.
Common Counselling Approaches We Use
1) Cognitive Behavioural Therapy (CBT)
CBT is one of the most well-known and researched forms of therapy. It helps you identify unhelpful thinking patterns and behaviours, and replace them with healthier, more adaptive ones.
Best for: Anxiety, depression, negative self-talk, behavioural change
2) Acceptance and Commitment Therapy (ACT)
ACT focuses on accepting difficult emotions rather than avoiding them, while helping you take action aligned with your values. It combines mindfulness techniques with behavioural strategies.
Best for: Anxiety, stress, chronic pain, life direction, low self-esteem
3) Trauma-Informed Therapy
Trauma-informed counselling recognises the impact of trauma on mental and emotional health. It emphasises safety, trust, choice, collaboration, and empowerment in every session.
Best for: Trauma, PTSD, family violence, childhood abuse
4) Person-Centred Therapy
This approach is built on empathy, unconditional positive regard, and genuine connection between counsellor and client. You are seen as the expert on your own experience.
Best for: Self-exploration, grief, relationship issues, general support
5) Solution-Focused Therapy
A brief, goal-oriented approach that focuses on what’s working rather than what’s wrong. It helps you identify strengths and build on them to create change.
Best for: Short-term challenges, problem-solving, decision making
6) Narrative Therapy
This method helps you explore the stories you tell about yourself and re-author them in ways that support growth, identity, and strength. It separates you from the problem.
Best for: Identity issues, trauma recovery, shifting negative self-concepts
7) Mindfulness-Based Approaches
Incorporating breathing, meditation, and present-moment awareness, these approaches support emotional regulation and reduce reactivity to stressors.
Best for: Stress, anxiety, burnout, emotional regulation
How We Choose the Right Approach for You
At Zenvia, we don’t believe in a “one-size-fits-all” model. When you begin counselling with us, your therapist will work with you to understand:
- What brought you to counselling
- Your goals and preferences
- Any past therapy experiences (positive or negative)
- Your learning style and emotional needs
From there, they’ll suggest one or more therapeutic approaches that best suit your situation.
Online Counselling, Same Quality of Care
All sessions at Zenvia are delivered online via secure video platforms like Zoom or Microsoft Teams. You receive the same high-quality, evidence-based support as you would in a traditional clinic—just with more flexibility, accessibility, and comfort.
Want to Learn More?
Choosing the right therapy can feel like a big decision—but you don’t have to make it alone. Our experienced counsellors are here to guide you every step of the way.
Whether you’re just starting out or returning to counselling after some time away, we’ll match you with a professional who understands your needs and supports your progress.